They also encourage you to provide info on yourself (create an account, provide birthday) to even use the screen on the seat back…
Plane WiFi is a modern technological marvel and you’re lucky to be able to have it at all.
Not so long ago sat phones were the domain of the super rich, because they were paying several dollars per minute. Then it was down to 10 dollars for two hours of multiplexed satellite access. And now apparently it’s down to where advertising will work. That’s amazing.
Isn’t the WiFi free? It’s free for a reason. You aren’t forced to use it.
It’s a free wifi service provided by the airline while on the flight. One ad, when most other places are charging $10-20 per flight? I’ll watch the single ad. I’d rather that then someone, say, injecting adverts into sites and services. which is very possible.
Better PR if they have a button underneath that says “skip ad ($20)”?