First price rise since 2011.
In the US, the new prices are:
Premium Individual - $10.99 Premium Duo - $14.99 Premium Family - $16.99 Premium Student - $5.99
The following countries will see price rises:
Andorra, Albania, Argentina, Austria, Australia, Bosnia and Herzegovina, Belgium, Bulgaria, Brazil, Canada, Chile, Colombia, Costa Rica, Cyprus, Denmark, Ecuador, Estonia, Spain, Finland, France, United Kingdom, Greece, Guatemala, Hong Kong, Croatia, Indonesia, Ireland, Israel, Iceland, Italy, Lithuania, Luxembourg, Latvia, Monaco, Montenegro, North Macedonia, Malta, Mexico, Netherlands, Norway, New Zealand, Peru, Portugal, Serbia, Sweden, Singapore, Slovenia, Slovakia, San Marino, Thailand, Türkiye/Turkey, United States, Kosovo.
Google made $50 billion in profit last year. But sure, they need to increase the price of YouTube. 🙄
I was happy with them too until they decided that the price rate I was grandfathered in for was no longer valid.
I had been a day 1 subscriber of Google Play Music All Access. Was not happy when it switched to YouTube Music, but I wouldn’t be paying extra and it had ad-free YouTube, so I tolerated it. But then they wanted to increase the monthly amount I was paying by 50%, despite supposedly being grandfathered into the lower rate, and there was nothing I could do about it.
I miss ad-free YouTube but I switched to Spotify out of spite. Not so pleased that my Duo plan is going up to $14.99, but that’s how much I was paying for YouTube’s family plan before and is still $8 cheaper than it is now.
I’m pretty sure that YouTube still loses money, serving video isn’t cheap!
I do wish I could just have add free YouTube without paying for the music stuff etc too. It should be illegal for these big companies to bundle all this stuff without allowing individual subscriptions.