• Polar@lemmy.ca
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    1 year ago

    Since when do brands want to be known on Reddit? Isn’t the entire point to make a bunch of fake accounts and post positive comments about said brand, to make them look good?

    HEY REDDIT, WHAT’S A BRAND YOU’LL BUY FOR LIFE!?

    Queue the thousands of totally not brand accounts posting why said product is so perfect and you’ll never buy any other brand again!

    • vmachiel@lemmy.world
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      1 year ago

      But now the verified account can be like: ooo wow, we are totally humbled by the love for our product thank you so much you guys!!

      • XanXic@lemmy.world
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        1 year ago

        Then that will get screenshotted and posted on r/wholesome r/wholesomememes and r/mademesmile then make the rounds there forever.

    • r00ty@kbin.life
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      1 year ago

      They would of course keep their astroturfing accounts unmarked, of course. But they might want a corporate mountpiece account. Like they have on twitter.

    • Nythos@sh.itjust.works
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      1 year ago

      For guerrilla marketing techniques sure

      But for official advertisements I imagine they would want to do them on a verified account.

    • keeb420@kbin.social
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      1 year ago

      ive seen in the nreal, now xreal, sub where having people from the company to talk to about issues helps. im not trying to market anything but just use an example. i doubt thats what they are going for but it can be a positive side effect.