A year after he bought Twitter for $44 billion, Musk thinks the company is now worth $19 billion, a 55 percent drop.

Let’s recap what he did to Twitter, I will go first:

  • Changed the original name Twitter to X.
  • MagicShel@programming.dev
    link
    fedilink
    arrow-up
    5
    ·
    1 year ago

    Brand recognition? That’s ironic. The Twitter brand had recognition. But you can’t say X, you have to say “X, formerly Twitter.”

    Otherwise you’re right, of course, But I can’t see it being resurrected.

    • Fisk400@feddit.nu
      link
      fedilink
      arrow-up
      8
      ·
      1 year ago

      Yes, twitter is the brand. The first action of a sane buyer would be to put the bird logo back. 20 billions of its current value comes from the fact that they still own that name.

      • MagicShel@programming.dev
        link
        fedilink
        arrow-up
        2
        ·
        1 year ago

        It was never actually worth what musk paid, but I get that you’re saying the name was half the value. Looks like musk agrees.