You know, everyone should start calling the service twiX, just to irritate the candy bar company, which is actually a multi-billion dollar conglomerate that does care how its brands are perceived.
But, as I mentioned above, Twix the candy bar and TwiX the portmanteau for Twitter/X exist in different product spaces. Consumers are unlikely to be confused between the two. I still wouldn’t mind it catching on, haha.
You know, everyone should start calling the service twiX, just to irritate the candy bar company, which is actually a multi-billion dollar conglomerate that does care how its brands are perceived.
But, as I mentioned above, Twix the candy bar and TwiX the portmanteau for Twitter/X exist in different product spaces. Consumers are unlikely to be confused between the two. I still wouldn’t mind it catching on, haha.
It’d still irritate them due to the connotations, regardless of how legally actionable their irritation would be.
Just make sure that you always explain it like “It’s TwiX, you know, like the candy bar! They must be affiliated.”